HealthCheck - CLI Demo

1. Quick Overview 2. 12 Month Activity 3. Customer Loyalty 4. Retention 5. New vs Returning 6. Marketing Analysis 7. Monthly Totals 8. Geography View
Quick Overview
With Healthcheck by CLI, we provide an overview of the general health of your business including the health of your databases, the health of your buyer ratios, and how you compare to best practices among several other areas. Healthcheck provides a structured, analytic examination that can uncover "health" issues of your company and provide insight for correcting them.
Buyer Totals

Total Customers

Unique Buyers

Suppressed Buyers

%

Duplication Rate
Single and Multi Buyer Distribution
Healthy Tip
Most direct marketers will see a Multi-Buyer % between 40%-50%. Merchants with products that lend themselves to reorder, such as supplements, supplies, apparel, books, etc., should see a Multi-Buyer % slightly higher. Rates above 46% are common. Merchants with products geared towards home décor, collectibles, gifts, etc., will commonly see a lower Multi-Buyer %. Rates near 40% are common. Business to Business mailers will typically have a higher Multi-Buyer %. Rates above 55% are common.
Gender
Order Counts By Year
Orders

0

Orders Submitted

0

Orders Suppressed

$0

Total Dollars

$0

Suppressed Order Dollars

1/2/2008

Low Order Date

3/31/2016

High Order Date
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